A new web-based resource for businesses has been published by Virgin Media Business. The site, comprises a series of five modules designed to help businesses and entrepreneurs gain insights into how to build an effective web presence.
The modules cover building a valuable on line presence; maximising your presence on line; social media, digital marketing and creating content. Each module consists of three video-based tutorials (with an introduction to the topic, an expert’s overview and a quick online quiz to check your understanding). Once a tutorial has been completed you can download a handy checklist of things to consider when implementing the learning.
The available modules and tutorials are listed below:
Build a Valuable Online Presence
Design the ultimate consumer journey
How to influence people online
Choosing the right functionality
Maximise your online presence
Use SEO to be found
Convert site visits into sales
Track and learn using analytics
Choosing the right platforms
How to listen and learn
How to join the conversation
The power of an engaged audience
How to connect using mobile marketing
How to spend wisely on digital ads
Create your own content
Choosing the right formats
Why transparency is key
The benefits of long-term relationships
To access the resource, which is not connected to the Superfast Business service, go to: www.learndigitalskills.co.uk.