To quick start your thinking, here are a couple of startling statistics:
So far this year 38 million - or 76% of - British adults accessed the internet every day.
(And, yes, that does say “every day”)
One third of small businesses and charities don’t have basic online skills in their organisation, and of these, 75% are not currently investing in skills development
(Source: Lloyds Digital Index 2014)